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Americans targeted by deceptive tech support scams: ftc enforcement!

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The changes will take effect on July 1, 2023.

The Problem of Tech Support Scams

Tech support scams have become a significant concern for consumers in recent years. These scams typically involve scammers claiming to be from a well-known technology company, such as Microsoft or Apple, and convincing victims to pay for unnecessary tech support services. The scammers often use high-pressure sales tactics, creating a sense of urgency to make a quick decision.

The new rule aims to provide relief to victims of these unwanted calls.

The Rise of Telemarketing Scams

The number of telemarketing scams has been on the rise in recent years, with the Federal Trade Commission (FTC) reporting a significant increase in complaints about unwanted calls. According to the FTC, in 2020, there were over 44 million complaints about robocalls and telemarketing scams, with many of these complaints coming from older consumers. The FTC has identified several factors that contribute to the success of these scams, including: + The use of spoofed caller ID numbers to make it appear as though the call is coming from a legitimate company + The use of high-pressure sales tactics to convince consumers to make a purchase + The lack of transparency about the company or product being advertised

The Impact on Older Consumers

The impact of these scams on older consumers has been particularly devastating. According to the FTC, older consumers are more likely to be targeted by these scams, and are also more likely to be victims of financial exploitation. This is because older consumers may be more trusting and less familiar with technology, making them more vulnerable to these types of scams.

Technical Support Services: A Comprehensive Overview

Understanding the Definition

The final rule, published by the Federal Communications Commission (FCC), defines technical support services as any plan, program, software, or service marketed to repair, maintain, or improve the performance or security of a device. This definition encompasses a wide range of services, from basic troubleshooting to advanced security solutions.

Key Aspects of Technical Support Services

  • Repair and Maintenance: Technical support services include plans and programs that provide repair and maintenance services for devices, such as hardware and software upgrades, replacement parts, and on-site support. Performance and Security: The definition also covers services that improve the performance or security of devices, such as software updates, virus removal, and firewall configuration.

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