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Telecel Enterprise Business Director champions tech role in empowering women entrepreneurs

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The event was held at the Accra International Conference Centre in Accra, Ghana.

The Importance of Technology in Business

Technology has become an indispensable tool for businesses to thrive in today’s fast-paced and competitive world. According to Tawa Bolarin, technology plays a crucial role in enhancing productivity, improving customer service, and increasing revenue. In her view, technology is not just a means to an end, but a means to an end that can transform businesses and make them more competitive. Key benefits of technology in business include:

  • Improved efficiency and productivity
  • Enhanced customer service and experience
  • Increased revenue and competitiveness
  • Better decision-making and data analysis

    • Overcoming Challenges with Technology

    However, technology is not without its challenges. According to Tawa Bolarin, one of the biggest challenges businesses face when adopting technology is the lack of digital literacy among employees. This can lead to a lack of understanding and adoption of new technologies, which can hinder business growth. Additionally, the cost of implementing and maintaining technology can be a significant barrier for many businesses.

    However, with the right approach, small businesses can harness the power of technology to drive growth and competitiveness.

    Leveraging Technology for Growth

    Understanding the Challenges

  • Data costs: High data costs can be a significant barrier to small businesses, making it difficult for them to access and process data. Lack of infrastructure: Inadequate infrastructure can limit the adoption of technology, making it challenging for small businesses to stay connected and competitive. Rural exclusion: Rural areas often lack access to basic connectivity options, making it difficult for small businesses to reach new customers and markets. ### Overcoming the Challenges*

    • Overcoming the Challenges

  • Data cost management: Small businesses can manage data costs by adopting cost-effective data plans, using data-saving technologies, and optimizing data usage. Infrastructure development: Small businesses can invest in infrastructure development, such as installing fiber-optic cables, to improve connectivity and reduce costs. Digital literacy training: Providing digital literacy training can help small business owners and employees understand the benefits of technology and how to use it effectively. ## Implementing Technology Solutions**

    • Implementing Technology Solutions

    Basic Connectivity Options

  • Mobile networks: Mobile networks can provide small businesses with basic connectivity options, such as internet access and data services. Fixed-line networks: Fixed-line networks, such as fiber-optic cables, can provide high-speed internet access and reliable connectivity.

    The Vision Behind Telecel Women in Business

    Telecel Women in Business aims to empower women entrepreneurs by providing them with the necessary tools and resources to succeed in the tech industry. The initiative is built on the understanding that women-led businesses face unique challenges, such as limited access to funding, inadequate mentorship, and lack of representation in the tech sector. By addressing these challenges, Telecel Women in Business seeks to bridge the gap and create a more inclusive and equitable business environment.

    Key Objectives

  • Provide technical support and capacity building to women-led businesses
  • Foster a supportive community of women entrepreneurs
  • Increase representation of women in the tech sector
  • Promote economic growth and development

    • The Benefits of Telecel Women in Business

    Telecel Women in Business offers numerous benefits to women-led businesses, including:

  • Access to expert advice and guidance from experienced professionals
  • Opportunities for networking and collaboration with other women entrepreneurs
  • Access to funding and resources to support business growth
  • Increased visibility and recognition for women-led businesses

    • Success Stories

    Telecel Women in Business has already seen success in empowering women entrepreneurs.

    The Vision of Telecel

    Telecel, a leading telecommunications company in Zimbabwe, has set its sights on empowering women-led businesses through its “Women in Business” initiative. The company aims to create an enabling and supportive climate where these businesses can not only survive but thrive.

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